Honda’s “Ninja Girl” ads…

Posted on January 10, 2012 by

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I’m using the print equivalent of this ad as one of the pieces in my advertising analysis paper. It’s interesting how it attacks one set of stereotypes (“girls can’t drive stick”, “girls are bad drivers”, “Asian women are bad drivers”) while playfully reinforcing others (“Asians are good at martial arts/video games/etc”).  Anyway, I just realized that by posting this it probably looks like I’m looking for ideas for my paper…

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